Momo QSR Brand Zomoz Adds Rebel Foods As Its Strategic Investor
Rebel Foods, a foodtech unicorn known for brands like Faasos and Behrouz Biryani, has invested an undisclosed amount in a Hyderabad-based quick-service restaurant (QSR) chain Zomoz.
This Pre-Series A round of funding is a strategic investment by Rebel foods, and as per the founder of Zomoz, the funds will help the Hyderabad-based QSR expand its reach across India through the cloud kitchen model.
Founded by ISB alumnus Shouvik Dhar to deliver taste and quality dumplings across India, Zomoz has built a scalable business model with robust backend systems supported by simplified plug and play outlets.
The Hyderabad-based quick-service restaurant (QSR) chain differentiates itself by serving a wide variety of dumplings within a minimal time, maintaining consistency in taste across all servings, the company said. Zomoz is now increasing its focus on cloud kitchens.
Zomoz | The Momo Company
Started operations in 2015, Zomoz was bootstrapped before this investment. The founder shared that since the company was profitable, the plans were to continue with available funds, but the coronavirus outbreak put the locks on its 40 outlets, and the revenue came to zero.
Speaking on tweaking the business model from retail to cloud kitchen, Shouvik Dhar said,
“We realised that the doorstep delivery is a way to go, and that had us tweaking our business model from retail to cloud kitchen last year, and we realised that it saved us cost and increased our revenue.”
During this pivot, the Hyderabad-based QSR partnered with Rebel for its Rebel OS, which offers a full-stack technology allowing food brands to launch and scale-up in a very short period.
The momos/dumplings category is witnessing high demand in the delivery space, Ankur Sharma, Co-Founder of Rebel Foods, said. He added that they are looking forward to rapidly scaling Zomoz and making it the category leader in the next 2-3 years.
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