Imagimake Play Solutions, a startup in the field of Toys, Games & Artist Supplies, has raised Rs 4.4 crore in pre-Series A funding round from Roha Investment Managers and angel investor Saumil Shah.

As per the startup, it plans to use the funding to expand its manufacturing capacity, launch new products, scale up its existing product volumes and acquire talent.

Started by Ravi Jalan and Disha Katharani, Imagimake provides an innovative range of products that cater to art & hobby, educational toys, puzzles and 3D model-making sets, facilitating holistic child development.

Imagimake offers toys in categories, such as Mapology, Quill On, Stamp Art and more, and has established itself as a leading player in artist supplies, creative and constructive toys.

Speaking on the funding, Disha Katharani said,

“Over the last couple of years, we have found excellent acceptance for our products all over the world, and also won several awards and accolades including featuring in the Holiday Toy List in US, so now we want to build on this strong foundation to scale our business and launch new products.”

With an annual recurring revenue (ARR) of over Rs 25 crore, the startup’s revenue has grown 8x in the last three and half years.

The startup markets its products through online and offline channels in over 25 countries across the globe. Its products are available all over India through its network of modern trade partners such as Landmark, Hypercity, Crossword, Hobby Ideas and all leading portals such as Flipkart, Amazon, Snapdeal and Paytm.

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