Rage Coffee, a Delhi-based D2C (direct-to-consumer) brand that manufactures and markets coffee products, has raised undisclosed funding from revenue-based financing platform GetVantage.

The startup did not disclose financial details of the transaction but shared details how it will utilise the funds.

As per the startup, it plans to utilise the funds to expand its distribution network and achieve a five-fold increase in sales.

Bharat Sethi is the founder of Rage Coffee, who had previously launched business-to-business (B2B) e-commerce marketplace iDecorama and online platform for artists and designers PosterGully.

The products made by the startup contain only the best of the ingredients that are carefully selected and have undergone years of clinical tests and studies.

All of the ingredients are considered safe by the FDA (Food and Drugs Association) and EMA (European Medicines Agency).

Talking about the startup, Bharat Sethi said,

“Ours is a company born out of feedback as we have used data and extensive R&D to deliver a premium quality product that is affordable and convenient at the same time.”

Catering to a $100 billion addressable consumer opportunity in India by 2025, its products are retailed through their website. Rage Coffee also sells via leading online platforms, and over 500 touchpoints offline pan-India through a network of distributors.

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