Zeta Plans To Enter 30 Countries In The Next Two Fiscals
Zeta, a banking technology startup, is planning to enter 30 countries over the next two fiscals. The startup plans to expand its footprint in Canada, Mexico, and Argentina, while also looking to establish its presence in Europe by entering countries such as France and Germany.
Apart from geographical expansion, Zeta also sets sights on newer verticals such as wealth management and plans to increase its sales and marketing team. From 50 members at present, Zeta is planning to add 250 individuals as the startup aims to get 300 banks globally as clients over the next 18 months.
Zeta: Build Your Banking And Payment Products
Started by Bhavin Turakhia and Ramki Gaddipati in 2015, Zeta provides tech infrastructure to banks allowing them to create digital products that enhance user experience. Through Tachyon, Zeta’s white-label platform, Zeta allows banks to launch modern retail and corporate fintech products.
Speaking on the development, Bhavin Turakhia said,
“We aim to build a platform that will be an enabler for investments. For certain countries we might become a reseller (of investment products) and in some just continue to be a technology provider. However, we are still 12-14 months away from focusing on this vertical and haven’t taken active calls yet.”
In May 2021, Zeta joined the coveted unicorn club after raising $250 million in a Series C funding round from Softbank Vision Fund 2 at a valuation of $1.45 billion.
With a presence in eight countries—India, North America, UK, Brazil, Philippines, Italy, Spain, and Vietnam, Zeta serves close to 10 banks and 25 fintechs.
The geographical expansion plans of Zeta includes countries in eastern Europe, the Middle East, including Dubai, Saudi Arabia, and UAE. The banking technology startup also hopes to ramp up its presence in Southeast Asia, Japan, and other Asian countries over the next two fiscals, with plans to enter the Africa market by 2024.
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