To promote local products in the country, Patanjali is all set to launch its e-commerce platform ‘OrderMe’.
The development comes within 48 hours of PM Narendra Modi encouraging people to buy and promote local products.
Coming back to the e-commerce platform, OrderMe will deliver Patanjali’s own ayurvedic products as well as connect the consumer to neighbourhood stores selling Indian products.
The platform is expected to launch in the next 15 days. As per reports, ‘OrderMe’ will offer 24×7 free medical advice and the products on the platform will be home delivered for free.
Talking about ‘OrderMe’, Patanjali Ayurved MD and Chief Executive, Acharya Balkrishna, confirmed the news and said,
“OrderMe will only supply and endorse swadeshi products. It is Patanjali’s effort to contribute to our long-standing swadeshi movement by connecting all the local retailers and small shop owners so that those selling swadeshi products can benefit from our platform. They can join the platform and the plan is to deliver their products free of cost.”