Plant-based nutrition brand OZiva has raised $12 million in Series B funding led by Eight Roads Ventures, with participation from F-Prime Capital and existing investor Matrix Partners India.

As per the startup, it will use the funding to build out the team, enter new product categories, and build out its technology platform to provide more value-added services.

Last year, OZiva raised $5 million in a Series A funding round from Matrix Partners India.

OZiva- Plant-based nutrition brand

Founded by Aarti Gill and Mihir Gadani in 2016, OZiva provides clean, plant-based food by combining thousands of years of Ayurvedic wisdom & modern-day foods. Not only that, but the startup also provides its customers with access to personalised diet and fitness consultations, nutritional and fitness content, and community-based events through its technology platform.

Speaking on the investment, Aarti Gill, Co-founder of OZiva, said,

“At OZiva, what drives us day in and day out is the quest to empower 100 million+ lives to be healthier and better. As a company, we have just started, and there is a lot more to accomplish in the years to come. Both Mihir and I are extremely thankful to our customers, team and existing investors for believing in us. Today, we are excited to partner with Eight Roads Ventures in the journey ahead. We will continue to focus on growing our portfolio of clean, plant-based products, expanding into newer categories while also further investing in our technology and R&D efforts.”

OZiva claims to be ‘India’s Leading Clean Label Active Nutrition Brand.’ In February 2021, the plant-based nutrition brand stated that it became India’s first certified clean nutrition brand by the US-based Clean Label Project for ensuring top purity standards across its product portfolio.

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