Neobanking Startup Jupiter Acquires AI-powered Savings App Easyplan

Neobanking startup Jupiter has acquired Y Combinator-backed AI-powered savings app Easyplan, making it the second acquisition by Jupiter after it acquired Mitter.io in 2019.

Jupiter is a neobanking startup founded by fintech veteran Jitendra Gupta, previously the founder of Citrus Pay (acquired by PayU in 2017) and launched Lazypay. Jitendra Gupta didn’t disclose the scale of the acquisition but stated that the acquisition would allow Jupiter to expand its customer base and enhance its saving and investment capabilities.

Speaking on the development, Jitendra Gupta said,

“They have joined us already, along with the founders. Easyplan will continue to operate as an independent app within the Jupiter universe.”

Started by Manisha Pandita and Sanjay Gandhi, Easyplan is a Mumbai-based startup that helps young Indians save money more simply and smartly. It connects users with the financial products that are right for their goals; in a low-cost, easy to understand manner. Easyplan claims to have over 250K users.

Manisha Pandita said,

“We look forward to doing that on a larger scale with Jupiter. Jiten is one of the most respected tech founders in India, and we’re looking forward to working with him.”

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