Mokobara, a Direct-to-consumer (D2C) luggage brand, has raised $6.5 million in a Series A funding round led by Saama Capital and Sauce VC.

The startup, which counts actor Deepika Padukone as an investor, has also roped in investors such as Varun Alagh (Co-founder Mamaearth), Ashish Goel (Co-founder Urban Ladder), Founders of Licious, and Ramakant Sharma (Co-founder LivSpace). Other VC firms like Panthera Peak Ventures, Alteria Capital, and Good Capital also participated in the funding round.

As per the startup, the raised funds will be used to boost its research and design. It will also use the raised funds to double down on team building, category expansion, and launching experience centres. 

Mokobara | Elevating The Joy Of Travel

Founded by Sangeet Agarwal and Navin Parwal in 2020, Mokobara is a D2C brand that offers luggage & suitcases, bags, duffels, and backpacks.

Speaking on the development, Sangeet Agarwal, Co-founder of Mokobara, said,

 “We used the pandemic months to double down on design work. We engaged with an award-winning product design agency from London to help us create the most functional and beautiful range of luggage and bags. We developed real relationships with our consumers who shared valuable insights that informed our design process.” 

Commenting on the development of Mokobara, Manu Chandra from Sauce.vc, said,

“Since our seed investment, Mokobara has grown 20x while maintaining strong financials. Sangeet and Navin have combined great brand execution with an unapologetic emphasis on design and product quality. Mokobara will be one to watch for years to come.”

With the growth of digital infrastructure in India, the D2C approach of doing business has become the first choice of entrepreneurs as it offers a low barrier-to-entry eCommerce strategy, allowing manufacturers and consumer-packed goods brands to sell directly to the consumer. 

And because of increasing consumer interest, Indian D2C brands are estimated to become a $60 billion industry by FY27, as per a report by Shiprocket.

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