Account Intelligence Platform B2Brain Raises $1M In Funding
As per the startup, the raised funds will be used to scale up their go-to-market and make the platform more robust.
B2Brain is an account intelligence platform that enables inside sales and account management teams to improve conversion. Using B2Brain, SDRs (Sales development reps) and AEs (account executive) get contextual intelligence on their target accounts, customized for their value proposition, right within their CRM or SEP (sales engagement platform).
Speaking on the development, Sridhar Ranganathan, CEO and Cofounder of B2Brain, said,
“With B2Brain, we want to shift the focus for SDRs and sales reps from mind-boggling account research to focusing on their pitch and talk track. With the fresh round of investment from Ideaspring, we plan to scale up our go-to-market and invest in making the platform more robust.”
Radhesh Kanumury, the Managing Partner at Arka Venture Labs, said the sales tech stack is undergoing a massive transformation. And, B2Brain is building a fantastic global business targeted at inside sales professionals, which is the fastest-growing segment of B2B sales.
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