
5 Bootstrapped Startups In India Dominating The Business World
Funding! The term has recently been the most prominent word in the global startup ecosystem. But why is this so?
It is because of the massive cash flows from the investors speeding up the growth process of the new-age startups. Additionally, the term Funding also brings a vivid picture in the eyes of the general public, thanks to shows like Shark Tank!
So, the point, in this case, is……..Is this the only way a startup works? Isn’t there a way to keep all the stakes to yourself and still grow a multi-millionaire company and get a billion-dollar business valuation, you may ask?
The answer to this is Bootstrapping.
I am sure you know what Bootstrapping means in the business context. In case, you are still unclear about the term, bootstrapping means self-financing a business. It refers to using only existing resources, i.e. no venture capital or business loans).
Several bootstrapped startups in India have achieved sustainable growth and are still growing. To provide you with more detail, The StartupLab has created a list of successful 5 bootstrapped startups in India that are dominating the business world.
5 Bootstrapped Startups In India
Several bootstrapped startups in India have achieved sustainable growth and are still growing. To provide you with more detail, The StartupLab has created a list of successful 5 bootstrapped startups in India that are dominating the business world.

1. GeeksforGeeks
Founded by Sandeep Jain, an IIT Roorkee alumnus, GeeksforGeeks is a platform that offers programming content, tutorials, millions of articles, live, online and classroom courses, etc., helping students crack the interview of any IT company.
Designed for geeks, the startup makes learning accessible and affordable for programmers. It also runs frequent coding competitions and offers webinars by industry experts, internship and job opportunities.
The startup has been creating an abundance of high-quality information, ranging from programming problems for practice to basic to premium courses, technologies to admission exams, and essays on various computer science topics.
In a short time, the startup has established a community of 1 million or more Geeks worldwide, 20,000+ contributors, and 500 or more Campus Ambassadors in different colleges across the country.
2. Zerodha
Zerodha is a fintech startup that offers brokerage-free equity investments, retail, institutional broking, currencies, and commodities trading.
Founded by Nithin Kamath and Nikhil Kamath, Zerodha is a member of the NSE, BSE, and MCX and has offices in nine Indian locations, with its headquarters in Bangalore.
Zerodha, which clocks about 10-12 million orders every day, reported an active client base of around 6.2 million as of March 31, 2022, as per the National Stock Exchange (NSE) data. Recently, the fintech startup posted an almost 60% year-on-year jump in both its profits and revenues for 2021-22 at around Rs 1,800 crore and Rs 4,300 crore, respectively.
3. Wingify
Founded by Paras Chopra, Wingify is a Delhi-based startup that provides SaaS tools to online businesses for their conversion rate optimisation (CRO) process via its flagship and internally developed tool, Visual Website Optimiser (VWO).
Wingify has over four thousand clients across 90+ countries, with a customer list including brands like Microsoft, Lenovo, Walt Disney, Target, Target, Virgin holidays, eBay, and Ubisoft.
The SaaS startup has recorded profitable growth during the last three fiscals, posting a profit of Rs 51.5 crore for FY21. It has recorded a 28% jump in profit compared to Rs 40.24 crore earned in the previous fiscal (FY20).
4. SocialPilot
SocialPilot is a social media scheduling and marketing tool for social media professionals, digital marketing agencies, social media power users, bloggers and any individuals who want to increase their social media presence effectively.
This easy-to-use social media marketing tool sells its services through marketing agencies. It counts the State of New York, United Nations, State of New Hampshire, Walmart, Compass, Automatic and the US Army as clients.
SocialPilot was also nominated for ET Startup Awards 2021 in the Bootstrap Champ category.
5. Zoho
Founded by Sridhar Vembu and Tony G Thomas, Zoho is a SaaS unicorn based out of Chennai. Zoho offers 50+ solutions for segments, including finance, recruitment, support, and sales and marketing.
The firm, which completed 25 years in 2021, has been profitable every single year since its inception. In FY21, Zoho posted a total PAT of INR 1,917.7 Cr, a 139.4% rise from FY20.
With offices in the US, UAE, Japan, Singapore, and eight other nations, Zoho employs 12000+ people and has more than 75 million customers globally. In a recent news report by ET, Manage Engine, the enterprise IT management division of Zoho Corp, plans to hire 1,000 Indian employees by 2022-end.
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